So why, even amidst a global pandemic wreaking havoc on well-established retail businesses, haven’t retailers pulled out all stops to revisit the questions ‘What business are we really in?’, and ‘How can we adapt to the new paradigm of empty malls, closed stores and very vacant sidewalks?’.
Responding to the new retail customer expectations on fulfilment. 10 years ago ordering a book online and receiving it in the mail a week later was revolutionary. At the time, this state of the art retail experience was seen as way ahead of the curve. Yet for traditional bookstores, no warning bells were sounded and […]